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RepSpark Blog

Jack Nicklaus™ Black Label Apparel joins RepSpark to Streamline Wholesale Operations and Grow Global Reach

(Palm Beach Gardens, FL and Anaheim, CA) – Nicklaus Companies, a global leader in golf course design and premium golf-inspired lifestyle products, has joined the RepSpark platform, a leading provider of digital solutions for B2B wholesale e-commerce. 

Through this strategic relationship, Nicklaus’ green grass retail partners will have access to more powerful tools that will simplify their wholesale operations. 

Man swinging a golf club wearing a blaze orange polo.“From the very first meeting with RepSpark, I was impressed with the efficiency and ease as a merchandising tool for our courses,” said Philip Cotton, Chief Executive Officer of Nicklaus Companies. “The RepSpark platform provides distinct advantages for Nicklaus courses.  Its technology advantages and reach were especially appealing to us and knowing that so many of our Nicklaus Design courses rely on the platform, it made perfect sense to support their needs and objectives through this technology. The onboarding team has been fantastic, and the ease of use from a brand perspective has been a valuable added benefit.”

Why RepSpark

Nicklaus Companies chose RepSpark for its seamless integration with existing systems and advanced wholesale features and tools.

Some of the most enticing features that led to the relationship included streamlined ordering processes, real-time inventory updates, and custom assortments. Thanks to these tools, Nicklaus Companies will provide a superior experience for buyers while furthering its mission to enhance the Jack Nicklaus™ brand and expand its golf lifestyle products around the world.

Man wearing a white polo with a golf club resting on his shoulders.“We’re excited to have Nicklaus join the RepSpark community,” said Meghann Butcher, CEO of RepSpark. “They have such an impressive legacy in golf, and we’re looking forward to helping them streamline operations, easily manage orders, and continue delivering great products to their retail partners and golfers around the world.”

More on Nicklaus Companies

For 50 years, the mission of Nicklaus Companies has been to enhance the golf experience and to deliver quality branded products and services on a global basis that reflect the high standards of the company. The organization’s diverse ventures include:

  • Golf Course Design: Nicklaus Design leads the industry with over 440 courses in 46 countries and 40 U.S. states, hosting more than 300 PGA TOUR-sanctioned events.
  • Licensed Lifestyle Products: Under the iconic Jack Nicklaus™ and Golden Bear™ brands, the company offers apparel, headwear, equipment, accessories, and even restaurants and beverages.
  • Nicklaus Green: Providing economic and environmental sustainability solutions that will minimize costs and reduce carbon emissions while maintaining the highest standard of operations.
  • Philanthropic Focus: Through partnerships and product donations, the Nicklaus Companies uphold a “Brand That Gives Back” philosophy, helping support the Play Yellow Foundation and other charitable initiatives.

Their premium apparel collection, Jack Nicklaus™ Black Label, embodies the legendary spirit of the “Golden Bear”, merging timeless elegance and modern performance. Each piece reflects the values of integrity, perseverance, and precision, ensuring golfers can celebrate the game’s heritage while experiencing state-of-the-art design.

Key Features of RepSpark’s Platform

RepSpark’s user-friendly system is designed to help brands like Nicklaus Companies better serve retailers and confidently place orders. Key features include:

  • Integration with E-Commerce Platforms: Ensures consistent data syncing across brands and their existing systems.
  • Custom Assortments: Tailor product selections for unique retailer needs.
  • Efficient Ordering: Simplify bulk orders, offer reordering for best-sellers, and apply promotional pricing.
  • Real-Time Sales Insights: Dashboards and analytics inform business strategies and inventory management.
  • 24/7 Access: Retailers and sales reps can view product information, order history, and live inventory any time, anywhere.

To explore Jack Nicklaus™ Apparel and other Nicklaus-branded products, visit www.shop.nicklaus.com. Retailers interested in stocking Nicklaus products can create their account at repspark.com/retailers and shop the brand on the RepSpark Community.

For media inquiries, please contact:

Eric Gandarilla

eric.gandarilla@repspark.com

www.repspark.com

About Nicklaus Companies:

For 50 years, the mission of Nicklaus Companies has been to enhance the golf experience and to deliver quality branded products and services on a global basis that reflect the high standards of the company. From its best-in-class golf course design portfolio, Nicklaus Design, to the marketing and licensing of iconic brands like Jack Nicklaus™ Golden Bear™ and 18 Majors™, the Nicklaus Companies are recognized worldwide for excellence. Through its emphasis on philanthropy, growth, and innovation, Nicklaus Companies seeks to ensure that both new and seasoned golfers can enjoy a legacy-driven approach to the sport.

About RepSpark Systems

RepSpark is the leading provider of digital solutions for B2B wholesale commerce. Designed to be personalized, intuitive, and powerfully intelligent, RepSpark’s platform drives brands to connect and collaborate with their buyers to place orders, create digital line sheets and analyze key data 24/7. RepSpark brands leverage technology to drive sales growth and better serve their retailers. Founded in 2007, RepSpark is headquartered in Anaheim, CA. To join RepSpark Community, create an account at app.repspark.com, and for more information, visit www.repspark.com.

 

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